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Wine Marketing (R)
3/13/10 - 3/20/10
8:30AM - 5:00PM
Learn how to build a wine brand from the ground up. Explore, understand and conceptualize strategic and tactical approaches to building brand awareness and selling your wine. Examine the P's of marketing: product, price, place, promotion, PR, production, positioning, packaging, presentation and people.
FEES
DESCRIPTION
FEE
General Fee
$290.00
Alumni Discount Fee
$261.00
Select A Fee
1
General Fee - $290.00
Alumni Discount Fee - $261.00
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